Market Positioning for Professionals

How to Become THE Person for Your Specialty

The Methodology Monopoly: Creating Proprietary Systems That Make You Irreplaceable

One simple shift creates an unfair career advantage. When you're the person who invents the system, people stop seeing you as just another professional. They see you as the authority. Owning a methodology makes you unforgettable.

The Core Concept

A Methodology Monopoly means you build your career brand around a proprietary system, framework, or method.

Instead of saying "I solve problems," you say: "I help people using the [Your Framework Name]."

Why Methodologies Work

  • Distinction → A named system makes you distinct and unforgettable.

  • Scalability → Once you have a system, you can teach it, write about it, and scale it.

A named method makes you the person who created X.

Problem Analysis (3 Levels)

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