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Personal Brand Audit
Why 73% of Professionals Stay Invisible, and the Formula to Get Noticed by Decision-Makers

73% of professionals are invisible to the very people who control their next career opportunity.
Executives decide who gets promoted, hired, or invited into high-stakes projects in seconds , often before a single skill is evaluated. They scan for subtle authority signals most professionals don't even know exist. If your personal brand doesn't communicate those signals, you're not just overlooked , you're never even considered.
This article will show you exactly how executives perceive you, and how to make your professional presence impossible to ignore.
You know that person who always seems to be in the right conversations with leadership. They're not necessarily the smartest or hardest working person on the team, but somehow they're always visible when opportunities arise. They get invited to strategic meetings, consulted on important decisions, and considered first for advancement. The difference isn't their work quality , it's their professional visibility formula.
Before you read another sentence, run your profile through the Personal Brand Gap Detector, it shows in under 60 seconds the top 3 visibility gaps executives see when they look at you.
The Personal Brand Gap Detector (Free Implementation Tool)
This tool identifies your top three visibility gaps and provides immediate improvement actions.
AI Prompt for Executive Perception Analysis:
Analyze my professional positioning and identify visibility gaps.
I am a [your current role] in [industry] with [years of experience]. My goal is [specific career target].
Based on this information, evaluate:
1) What authority signals I might be missing
2) How my current positioning appears to senior leadership
3) The top 3 gaps between my current professional presence and executive expectations for someone at my target level
Provide specific improvement actions for each gap.
How to Use:
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