The Compound Network Effect

Most professionals approach networking backward.

They chase contacts. They ask for meetings. They request favors. The result is transactional, shallow, and slow.

Top performers flip the script. They become connectors first, referral machines second. They create value for others, then watch the network compound for them.

Research in organizational psychology shows that people who connect others earn more referrals, more strategic invitations, and more opportunities they never applied for. Reciprocity multiplies through networks.

Here's the system that turns relationships into a compounding career engine.

Reverse Networking: Why Givers Win

Scarcity says compete for access. Strategy says create access for others.

When you connect Person A to Person B, you create value twice. When the introduction helps, both parties become advocates. They carry your name into rooms you're not in. That's how compounding begins.

Four Connection Types That Build Capital